Critical Insights About Your Customers
3×3 DataBarTM, the first retail analytics platform for Independent Beverage Alcohol Retailers, gives you a deeper understanding of your customers and how they shop in your store. We’re able to discover basket trends, track promotional impact, monitor your local market, and give you actionable insights about your business to deliver a personalized shopping experience.
Databar delivers critical insights about your customers that enables you to merchandise more accurately, personalize offers to your customers and keep your business growing.
Benefits of 3×3 DataBar
Our reports are designed to help you grow your business. We go beyond simple depletion reports to give you actionable information you can use to grow your business. Stop guessing, start knowing.Get Access to Reports
Want to see how products are moving in your local market? How about across the country? Market data from 3×3 DataBar can help you track the next trend and optimize your store for growth.Start Tracking Your Market
Customer Shopping Behavior
Our data helps you go inside the mind of your customers to make sure you’re getting the most out of your sales and margins. We’ll give you the tools to optimize your business based on your customers.Get Insights On Your Customers
3×3 Databar Provides
Provide visibility into your customer’s baskets to understand what products are purchased together.
Layer on third-party data to understand your customer demographics around your store and online.
Analyze pricing across local and national markets to ensure you’re capturing the best margin for your store.
Measure the velocity of your promotions to determine the long-term impact of the sale.
Monitor sales volume by category and product to track major trends or shifts happening in your store.
Time of Day Breakdown
Breakdown sales volume and product traffic into granular details to better optimize your staff and executions.
Get Started with 3×3 DataBar Today
Frequently Asked Questions
How does 3x3 DataBar work?
When you sign up for Databar, you get access to an entirely new suite of reporting and engagement capabilities designed to help you grow your business. You’ll receive custom login credentials for Databar and can login to the portal on any internet-connected device.
How do you get the data?
We work with you to determine the easiest and smoothest way to capture and analyze data. For POS systems with centralized servers, we can establish an export directly from the POS. For other systems, we use a simple peripheral device that sits outside your POS and captures data.
Is the data safe and secure? How do I know?
Retail partner safety and success is at the core of our business. We would never do anything to put the health and safety of our retailers in jeopardy.
3×3 data is stored in a secure AWS cloud. We back all of our data flow with an additional layer of military-grade encryption. We are fully PCI compliant. Rest assured, your data is safe.
Are you capturing private information about my customers?
No. We are fully PCI compliant. We can’t capture any information that wouldn’t go on the receipts you print (or throw out).
Are you the IRS?
Dear god, no. And we don’t share or sell your data to IRS.
Can other retailers see my data?
No. We never show direct reports from any of our partner stores. All data is fully anonymized before being added to market reports. The only person who can see your store’s specific data is you.
Free is too good to be true. What’s the catch?
There is no catch. The way we see the liquor industry, nobody wins if the entire independent channel is completely “dark” and lacking in data. Our business model allows us to work with retail partners like you for free because the rest of the industry is willing to pay to understand what goes on in the channel.
Will suppliers and distributors be able to see the data from my store?
Absolutely not. All data is fully anonymized, encrypted, and added into a larger repository before any reports are shared to retailers, suppliers, or anybody else (other than you).
Will it always be free? Will you ever charge me?
The base reporting will always be free. We will never make you pay for the reporting we are offering you today. Over the coming months, we will be rolling out a new set of marketing automation and engagement tools, which will incur a monthly fee. These are fully optional and only for retailers who find enough value in the service to pay.